Weekly Newsletter

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Weekly NewsletterWeekly Newsletter
ClickZ Underwear | Knix Taps Kristen Bell And Accelerates U.S. Expansion

ClickZ Underwear | Knix Taps Kristen Bell And Accelerates U.S. Expansion

Plus: Walmart tests premium night pants as youth category grows

Avinash Duggempudi
Avinash Duggempudi
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ClickZ Underwear | How Knix Rewrote Women’s Marketing

ClickZ Underwear | How Knix Rewrote Women’s Marketing

Plus: West Ham x Modibodi put period-proof underwear on the pitch

Zihan Lyu
Zihan Lyu
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ClickZ Underwear | Skims Leans On Scarcity To Fuel DTC Stickiness

ClickZ Underwear | Skims Leans On Scarcity To Fuel DTC Stickiness

Plus: Ad Age’s round-up of 12 standout campaigns

Rafe Houston
Rafe Houston
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ClickZ Underwear | Calvin Klein Focuses on Core Products to Enhance Brand Engagement

ClickZ Underwear | Calvin Klein Focuses on Core Products to Enhance Brand Engagement

Plus, Tom Daley Swimwear Blends Knits with Sport-Ready Design

Sophie Bruxner-Randall
Sophie Bruxner-Randall
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ClickZ Underwear | Sydney Sweeney to Launche Lingerie Line Backed by Bezos and Sánchez

ClickZ Underwear | Sydney Sweeney to Launche Lingerie Line Backed by Bezos and Sánchez

Plus, Kylie Jenner Teams Up With Fan Favorite Brand for ‘Vintage Bombshell Inspired’ Swimwear Collection

Sophie Bruxner-Randall
Sophie Bruxner-Randall
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ClickZ Underwear | Polka Dot Bikinis Are the Swimwear of the Season

ClickZ Underwear | Polka Dot Bikinis Are the Swimwear of the Season

Plus, Calvin Klein Bets on Body Sprays to Be Gen-Z’s Obsession

Sophie Bruxner-Randall
Sophie Bruxner-Randall
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ClickZ Underwear | Why Period Underwear Is Now a Core Category

ClickZ Underwear | Why Period Underwear Is Now a Core Category

Plus, French lingerie brands gather in London to expand their UK influence

Sophie Bruxner-Randall
Sophie Bruxner-Randall
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ClickZ Underwear | Can lingerie really drive long-term brand equity?

ClickZ Underwear | Can lingerie really drive long-term brand equity?

Plus, Agent Provocateur’s SS25 swim drop leans into cultural iconography

Sophie Bruxner-Randall
Sophie Bruxner-Randall
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ClickZ Underwear | Underwear, Everywhere: What 2025’s Boldest Brands Are Doing Differently

ClickZ Underwear | Underwear, Everywhere: What 2025’s Boldest Brands Are Doing Differently

Plus, Janhvi Kapoor’s viral moment makes a case for lingerie as streetwear.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | How Sweaty Betty’s Brand Spend Drove a 2.3% AOV Uplift

ClickZ Underwear | How Sweaty Betty’s Brand Spend Drove a 2.3% AOV Uplift

Plus, Jennie Garth’s campaign with ThirdLove champions midlife body confidence.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | Are Underwear Brands Missing 87% of YouTube’s True Impact?

ClickZ Underwear | Are Underwear Brands Missing 87% of YouTube’s True Impact?

Plus: 🩲 Gen Z x Tier 2 - Enamor’s bold rebrand strategy

Sophie Bruxner-Randall
Sophie Bruxner-Randall
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ClickZ Underwear | What Underwear Marketers Like You Can Learn from Cannes & Celebrity Endorsements

ClickZ Underwear | What Underwear Marketers Like You Can Learn from Cannes & Celebrity Endorsements

See how red carpet trends and Son Ye-jin’s campaign are driving new sales records and brand buzz.

Sophie Bruxner-Randall
Sophie Bruxner-Randall